Entrepreneurship is a tradition
Cheap Joe's Art Stuff is a family business that honors the entrepreneurial spirit of the Europeans who called Watauga home in the 1700s.
Harness business booming in Boone
Misty Mountain Threadworks loves creating jobs and filling niches.
Right time, right place
Footsloggers seized a niche opportunity in the early 70s and still serves the community with quality outdoor recreation gear.
